Music News
7-Eleven, Inc. Teams Up With Live Nation To Bring Fans Closer To The Music At Major US Festivals
7-Eleven, Inc., the world’s largest convenience retailer, is turning up the volume with its biggest venture yet into the live music scene by teaming up with Live Nation. 7-Eleven will serve as the official naming rights partner of the iconic When We Were Young Festival later this year and will bring one-of-a-kind onsite experiences at The Governors Ball and Rolling Loud.
From aisles to encores, 7-Eleven’s strategic move into live music marks a pivotal moment to cultivate authentic connections with fans and engage with new audiences. This collaboration marks the first time When We Were Young Festival has welcomed a naming rights partner, putting 7-Eleven at the center of fans’ most memorable life experiences – and giving festival-goers an immersive way to connect with the brand in ways they’ve never done before.
“Live music is where culture and connection come alive, and that’s exactly where we want to be,” said Marissa Jarratt, Executive Vice President and Chief Marketing & Sustainability Officer at 7-Eleven, Inc. “By teaming up with Live Nation, we’re bringing the 7-Eleven brand to the heart of unforgettable fan moments. We’re eager to recreate the fun and excitement that comes with visiting a 7-Eleven store in an immersive music experience for the next generation of brand fans.”
Across all three festival activations, 7-Eleven will lean into the theme of nostalgia to create immersive and social-first brand pop-ups, reminiscent of in-store experiences:
- When We Were Young Presented by 7-Eleven: As a first for the iconic festival, 7-Eleven will be the official presenting partner and create a quick-stop destination for attendees to “re-fuel” with the 7-Eleven® Hangout activation. Fans can enjoy Slurpee® drinks in a space that channels early 2000s emo energy before they head to the 7-Eleven Stage to see their favorite performers.
- The Governors Ball: With New York as the backdrop for this iconic festival, 7-Eleven’s Slurpee® Street pays homage to a vibrant New York City summer block party, complete with city lights, a stoop to relax with friends and city-inspired artwork. Designed to connect with Gen Z fans who crave both nostalgia and new experiences, this convenient stop for fans will offer free Slurpee drink samples including a Peace Tea Slurpee drink and Fanta Zero Sugar Hibiscus Berry.
- Rolling Loud: Looking ahead, an amplified version of Slurpee® Street will make its way to this world-renowned hip-hop festival. Embracing hip-hop’s dynamic street art culture, this immersive activation provides fans with a visually rich, music-infused experience.
“7-Eleven is one of the most recognizable brands in the world—and now they’re leading the way in live music,” said Russell Wallach, Live Nation’s Global President of Media & Sponsorship. “From naming rights at When We Were Young to big plays at The Governors Ball and Rolling Loud, 7-Eleven is showing up in ways fans will never forget.”
For more information about the festivals and experiences, please visit When We Were Young, The Governors Ball, and Rolling Loud.
Music News
Steve Lacy Announces 27-Date Fall Tour Behind Oh Yeah?
Steve Lacy is hitting the road this fall with a 27-date tour in support of his upcoming album, Oh Yeah?
The tour kicks off September 27 in Minneapolis and will take Lacy across North America, with stops planned in Los Angeles, Miami, Chicago and New York. The run will wrap up in Vancouver.
Oh Yeah? marks Lacy’s first album since 2022’s Gemini Rights, the record that helped further establish him as one of R&B and alternative music’s most distinctive voices. The new album features appearances from SZA, Erykah Badu and Cecile Believe.
The upcoming tour will be Lacy’s first major run since the 2022 Give You the World Tour, which supported Gemini Rights. Four years later, he is set to return to the stage with new material and a string of dates across North America.
Steve Lacy Oh Yeah? Tour Dates:
09-27 Minneapolis, MN – The Armory
09-30 Chicago, IL – Aragon Ballroom
10-03 Sterling Heights, MI – Michigan Lottery Amphitheatre at Freedom Hill
10-05 Toronto, Ontario – Coca-Cola Coliseum
10-06 Laval, Quebec – Place Bell
10-10 New York, NY – Radio City Music Hall
10-13 Boston, MA – MGM Music Hall at Fenway
10-15 Camden, NJ – Freedom Mortgage Pavilion
10-18 Washington, DC – The Anthem
10-20 Virginia Beach, VA – The Dome by Rutter Mills
10-22 Charlotte, NC – Skyla Credit Union Amphitheatre
10-23 Raleigh, NC – Red Hat Amphitheater
10-26 Miami, FL – FPL Solar Amphitheatre
10-28 Tampa, FL – Yuengling Center
10-30 Atlanta, GA – Synovus Bank Amphitheater at Chastain Park
11-02 Nashville, TN – Nashville Municipal Auditorium
11-05 Irving, TX – The Pavilion at Toyota Music Factory
11-07 Austin, TX – Moody Amphitheater at Waterloo Park
11-08 Houston, TX – Smart Financial Centre at Sugar Land
11-11 Morrison, CO – Red Rocks Amphitheatre
11-13 Las Vegas, NV – The Chelsea at The Cosmopolitan of Las Vegas
11-17 Phoenix, AZ – Arizona Financial Theatre
11-19 San Diego, CA – Gallagher Square at Petco Park
11-21 Los Angeles, CA – Hollywood Bowl
11-24 San Francisco, CA – Bill Graham Civic Auditorium
11-28 Seattle, WA – WAMU Theater
11-30 Vancouver, British Columbia – Doug Mitchell Thunderbird Sports Centre
Music News
Tyla Announces 34-Date Global Tour in Support of New Album APOP*
Fresh off the release of her new album APOP*, South African singer-songwriter Tyla has announced a 34-date global tour that will take her across Europe, North America, and Africa.
The tour kicks off in Paris, France, in October before moving through the UK and Europe. Tyla will then begin the North American leg in San Francisco on November 13, followed by a stop at Vancouver’s Doug Mitchell Thunderbird Sports Centre on November 15.
The singer will return to Canada later in the run for a November 26 performance at Toronto’s Coca-Cola Coliseum. From there, she’ll continue through the United States before heading back to Africa for shows in Lagos, Cape Town, and her hometown of Johannesburg, where the tour will wrap up.
The run marks Tyla‘s longest stretch of North American shows to date. She had originally planned a world tour in support of her 2024 self-titled debut album, but the trek was cancelled after she suffered an injury.
Tyla‘s breakout single “Water” became a global hit and earned her the inaugural Grammy Award for Best African Music Performance in 2024. The song later received a remix featuring Travis Scott.
The upcoming tour follows the July 24 release of APOP*, Tyla‘s latest full-length project and the follow-up to her self-titled debut.
Presales for the tour begin Wednesday, July 29, at 10 a.m. local time, with tickets going on general sale Friday, July 31, at 10 a.m. local time.
Tyla 2026–2027 Tour Dates:
10-12 Paris, France – Zenith Paris
10-13 Amsterdam, Netherlands – AFAS Live
10-15 London, England – O2 Academy Brixton
10-18 Glasgow, England – O2 Academy Glasgow
10-19 Manchester, England – O2 Apollo Manchester
10-22 Brussels, Belgium – Forest National
10-24 Dusseldorf, Germany – Mitsubishi Electric HALLE
10-25 Frankfurt, Germany – Stadthalle Offenbach
10-27 Berlin, Germany – Uber Eats Music Hall
10-29 Stockholm, Sweden – Annexet
10-30 Oslo, Norway – Oslo Spektrum
11-01 Copenhagen, Denmark – K.B. Hallen
11-12 Wheatland, CA – Hard Rock Live
11-13 San Francisco, CA – Bill Graham Civic Auditorium
11-15 Vancouver, British Columbia – Doug Mitchell Thunderbird Sports Centre
11-17 Seattle, WA – WAMU Theater @ Lumen Field
11-20 Denver, CO – Fillmore Auditorium
11-22 Chicago, IL – Aragon Ballroom
11-25 Boston, MA – MGM Music Hall at Fenway
11-26 Toronto, ON – Coca-Cola Coliseum
11-28 Brooklyn, NY – Brooklyn Paramount
12-02 Washington, DC – The Anthem
12-05 Tampa, FL – Yuengling Center
12-06 Atlanta, GA – Coca-Cola Roxy
12-09 Irving, TX – The Pavilion at Toyota Music Factory
12-10 Houston, TX – 713 Music Hall
12-11 Austin, TX – Moody Center
12-14 Phoenix, AZ – Arizona Financial Theatre
12-15 San Diego, CA – Viejas Arena
12-16 Los Angeles, CA – YouTube Theater
12-19 Las Vegas, NV – Fontainebleau Las Vegas
12-22 Lagos, Nigeria – TBA
01-04 Cape Town, South Africa – Green Point Track
01-09 Johannesburg, South Africa – Expo Centre, Nasrec